UPDATE: Jay Rosen comments, "Who are they, these enthusiasts who claim that blogs will replace old media?" and Ivor responds.
Say "blog" in casual conversation, and it still evokes the spectre of shreiky, pompous demagogues and self-absorbed pedants.
It's a misleading image, but to be sure, the demagogues and pedants are still out there, fouling up the place. You might be one of them. Here's a simple quiz: Do you only blog about other bloggers? Do you engage in public blog-fights with other bloggers, leaving stinging retorts on each other's pages? Have you ever complained that people who don't agree with you "just don't get it?"
Have you ever proved your point by arguing that people with differing views - the non-it-getters - suffer from mental illness? Is every post you write followed by dozens or hundreds of comments from fellow it-getters wishing to burnish their credentials?
Put it like this: If a reasonable third party were to read your blog, would they come away feeling better about being human, or worse? You might disagree with me here, but as a rule of thumb, blogs that make me despair for the species are not good blogs.